The Chief Executive Officer of Zee World Entertainment Enterprises for Sub-Saharan Africa and Indian Ocean Islands, Somnath Malakar has revealed the reason for partnering with the Lagos State Film and Video Censors Board (LSFVCB).
During a partners’ meeting session, Malakar said the organisation chose Nigeria ahead of other African countries because the nation has the biggest economy in Africa.
According to the CEO, the growing economy, love for movies, family viewing, cultural values, vibrancy, ceremonies and festivals among others are the qualities that unite Nigeria and India.
